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Frequently Asked Questions (FAQ) for Prospective Franchisors

This section covers the most common financial and operational questions brand owners have about scaling their business through franchising, helping to streamline any initial enquiry calls.
Financial Model & Profitability
What is the ideal investment profile you look for in a brand's franchise?
We primarily look for established brands that can offer a reasonable sized investment for the franchisee, typically in the range of £100,000 to £150,000 (excluding rent/property costs). This range has proven highly effective at attracting a high-calibre, committed investor.
Investors look for a proportionate and relatively fast ROI. We structure your model to ensure a franchisee can reasonably expect to break even within 12-18 months from launching their unit.

A successful franchise model is built on five core income streams:

  1. Initial Franchise Fee (typically around the UK average of £15k + VAT).
  2. Shop Fit-out Margin (a comfortable profit from managing the unit build, often £10k+).
  3. Procurement Uplift (approx. 10% uplift on all essential supplies you sell to the network).
  4. Monthly Service Fee (Royalty, e.g., 5% on revenue).
  5. Ad Levy (e.g., 1-2% on revenue for centralized marketing).
When your income streams are correctly structured, a franchisor can expect to generate between £50,000 and £55,000 from each new franchise within just the first six months.
Our model is designed to support the goal of generating long-term passive income. When the network is established, we aim for a franchisor income of £8,000 – £10,000 per month from the ongoing network fees.
The most critical factor is that your upfront franchise investment and the expected ROI must reflect one another. As long as the initial fee and ongoing royalties are balanced with your current financial performance, it can still be a highly attractive opportunity for investors.
Our Service, Set-Up, and Support
What exactly is included in your 'Franchise Readiness' service?

We manage the entire franchising process from conception to conclusion. Our service includes creating the five essential brand assets:

  1. A robust legal agreement to comprehensively protect your brand.
  2. A complete Operations Manual and a full training programme.
  3. Polished Marketing Literature (e.g., brochure, prospectus, landing page).
  4. A high-quality Lead Generation Funnel to attract the right investors.
  5. A professional Sales Process to manage the entire journey from sifting and qualifying to negotiating and closing.

Our efficient, fast-track process has a set-up timeline of just 4-6 weeks from the initial consultation to being fully ready to launch and actively sell your first franchise.

Our model is transparent and performance-based with no retainers, no monthly fees, and no hidden costs. You pay us in two stages:

  1. A £10k + VAT initial fee to set up the complete franchise infrastructure.
  2. A 35% + VAT commission of the Initial Franchise Fee on every sale. We only get paid when you sell a franchise.

We leverage a network of relationships built over many years to provide ongoing support. This includes connecting you with trusted partners for delivery platforms, manufacturers, wholesalers, shop fitters, and specialist marketers, ensuring you have long-term support for your network.

We do not offer guarantees on sales as this depends on external market demand and the appeal of your brand. However, our incentive is 100% aligned with your success: our major fee is a commission on the sale, meaning we are fully invested in helping you bring the right people over the line.
Frequently Asked Questions (FAQ) for Potential Franchisees
This section covers the most common financial and operational questions potential investors have about the franchises in our network – including the opportunities and benefits they provide – helping to streamline any initial enquiry calls.
About the Opportunity and Investment
What is the typical investment required to open a franchise within your network?
We focus on inspirational franchises that require a reasonable initial investment. For many of our ideal brands, you should budget for an outlay in the range of £100,000 to £150,000. Please note this range excludes the cost of securing and renting the physical premises.
We partner with brands structured for a strong, fast return on investment. Our aim is to see our franchisees break even within 12 to 18 months of launch. This quick turnaround is a crucial factor when we select opportunities for our network.
Once the franchise is successfully established and operations are running efficiently, the underlying brand models are designed to allow the franchisor to achieve a passive income goal of £8,000 to £10,000 per month per unit. As a franchisee, this reflects a proven, scalable model that can lead to higher, more passive returns for you through effective delegation and management.

The franchisor’s income is built on your continuous success. Their model creates multiple, robust revenue streams, ensuring they have the resources to support the entire network. The franchisor’s top income streams typically include:

  • Initial Franchise Fee (UK average £15k+VAT)
  • Shop Fit-out fees (£10k+)
  • Procurement Uplift (a 10% uplift on everything supplied to the franchisee)
  • Monthly Service Fee (typically 5% on revenue)
  • Ad Levy Contribution (typically 1-2% on revenue)


When correctly set up, a franchisor will make £50-55k from each franchise in the first six months alone.

Operational and Setup
How long does the set-up process take from signing the agreement to opening my doors?
The entire set-up process, from legal agreements to launch, is highly streamlined. You can generally expect the whole process to take approximately 4 to 6 weeks, assuming your site and funding are already in place.

Yes. Our franchisor partners are excellent at identifying and integrating secondary revenue streams to boost overall profitability. These often involve:

  • Introducing new, high-margin products or services.
  • Leveraging strong relationships with partners like delivery platform providers for new sales channels.
  • Utilising advantageous procurement and wholesaler relationships to lower your cost of goods and increase margins.

Our support extends far beyond the initial set-up. We leverage relationships built over many years to connect you with essential partners, including:

  • Delivery platform partners and manufacturers.
  • Wholesalers and specialist shop fitters.
  • Expert marketers.


This network ensures you have continuous access to the best resources for operational growth.

Financials and Guarantees
What happens if my monthly net income is lower than projected, for example, £5k a month?
The fundamental principle of our partnerships is that the upfront investment and the projected ROI must reflect one another. We only partner with brands where the model is viable, meaning that the initial capital outlay is proportionate and justifiable even if you experience initial performance fluctuations. We will review all financials with you during the due diligence phase to ensure this balance is clear.

As with any business venture, there are no guarantees of specific financial performance. However, we minimise risk by partnering with brands that possess the five essential elements to get them franchise ready:

  • A robust and comprehensive Franchise Legal Agreement to protect the brand.
  • A complete Operations Manual and detailed training programme.
  • Professional Marketing Literature (brochure, prospectus, etc.).
  • A proven Lead Generation Funnel to attract investors.
  • A professional Sales Process for sifting, qualifying, and negotiating.

We exclusively work with brands that have a proven, profitable business model with clear profit margins. While specific direct numbers require a Non-Disclosure Agreement, we focus on brands with a clear path to scale. Their goals often centre on national or international expansion, providing you with a high-growth platform.